Department of Journalism & Mass Communication
Main Academic Programme
The department offers the Bachelor of Arts in Journalism and Mass Communication (BA JMC) — a standalone degree designed to prepare students for careers in media and communication professions.
Key points about the BA JMC:
- It’s a four-year undergraduate degree focused specifically on journalism and media.
- The programme develops academic, professional, and technical skills needed for the media industry.
What You Learn
Students study a mix of theory and practical media skills, including:
- Journalism fundamentals
- Broadcasting (radio & TV)
- Reporting and news production
- Advertising & public relations
- Media ethics and communication theory Practical work may include studio production and field attachments to media houses.
Specialisations and Career Paths
According to recent graduation reports, the Journalism & Mass Communication programme typically includes majors such as:
- Advertising and Public Relations
- Broadcasting
- Print Journalism
These areas prepare students for careers in media outlets, corporate communications, advertising agencies, and related fields.
Hands-On Learning
- Students often gain real-world experience through broadcast projects, studio work, and media society activities.
- There are opportunities to engage with current media challenges — for example, seminars on press freedom and artificial intelligence in journalism.
Research and Community Engagement
The department engages in research, media literacy projects, and community partnerships aimed at enhancing journalism skills and fostering responsible media practice. For example, students have participated in Youth Media Literacy training projects that focus on fact-checking and combating misinformation.
Graduate Outcomes
Graduates from the BA JMC programme go on to work as:
- Reporters and editors
- Broadcasters and producers
- Public relations and communications professionals
- Media content creators in digital and traditional platforms